Make a name for yourself by declaring a National Whatever You Want It To Be Day. (You fill in the blank). Contact the media, play it right and if you have a good enough idea, who knows, you could even get picked up by the national news.
A Few Tips: Don’t just be creative, be outrageous. If your product is Marmite, don’t simply declare it to be National Marmite Day, make it National Marmite Wrestling Day and get some gorgeous women/men in skimpy clothing to wrestle in a vat of the stuff, or challenge people to walk across it without falling in.
Make it fun and above all make it memorable and interactive. Your product is copiers? Make it National Photocopy Your Whatever Day and hold a contest for the best one.
Your product is building websites? Make it National Beautiful Websites Day and activate a dozen new profit and non-profit websites at once in front of the media.
Your product is teaching people about blogging? Hold a National New Bloggers Day and do a live webinar in which you teach a thousand people how to start their first blog right there in real time.
And if you can donate proceeds to a charitable cause, you’re even more likely to get media attention.
So go for it. Be a little crazy and have some fun…
