If you want to sell a lot of products, you’ve got to know the pain that keeps your customers up at night. What is it that’s driving them to distraction? What are they willing to pay to fix and how much?
The most common advice is to create a questionnaire on Survey Monkey, and that’s a good tool. The problem is, you’re only asking your own list or your own visitors when you do this type of survey, you’re not getting a true picture..
To get instant feedback from a wider range of people, try this technique:
Go to Facebook and in the search bar type in your market. On the left you’ll see a breakdown for advanced searching.
Find the groups that contain the people most likely to be your present and future customers. Join the group(s) and then create a poll or survey to the group. One of the nice features of Facebook is that when you do a survey it announces it everybody in the group. (Tip), don’t be an idiot when you join the groups. Make yourself known and useful etc before doing your survey..
You question should be something like, “Hey, I’d like to ask a question: What is your biggest challenge in ___ right now?” Fill in the blank with your specific niche. For Internet Marketing, for example, the question might be: What is your biggest challenge in getting targeted traffic right now?”
This is a fast way to get fresh feedback, and it helps you to quickly discover what your market wants right now and gives you ideas to fill the gap..